“When you can create a model from proxies, it is far simpler for people to game it. This is because proxies are easier to manipulate than the complicated reality they represent.”
[Weapons of Math Destruction, Cathy O’neil]
This is NOT the story of “Numerology” (but somewhat related). Can you believe that there exist some numbers to represent your whole life? In data science, we called these numbers “proxies”. To make a model simpler, we often use some numbers instead of your characteristic, leading to an efficient prediction about you and your future.
The AI model for college admission may use only SAT scores (and the number of completed APs) for screening. The AI model for a personal loan may use only five numbers of your zip code. However, we should keep in mind that these proxies (numbers) cannot represent our life correctly.

